This year’s U.S. data was collected in November 2017 and employed an … Whether driven eventually by market regulations, such as in the European Union, or simply by social media and brand reputation concerns, it seems likely that consumer pressure for more control over their personal information will remain. In his role, he conducts research and writes on topics that help companies capitalize on technological change. Deloitte’s 12th annual digital media trends survey found that 55% of U.S. households are now subscribing to paid streaming video services such as Netflix and Amazon Prime. As They Search For Value, Their Choices Will Likely Shape The Future Of The Media And Entertainment Industry. Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited, a UK private company limited by guarantee ("DTTL"), its network of member firms, and their related entities. Early recognition and positioning in this new value exchange could create a potentially profitable market. to receive more business insights, analysis, and perspectives from Deloitte Insights, Telecommunications, Media & Entertainment, Center for Technology, Media and Telecommunications, Generation Z: ages 14–20 (born 1997–2003), Generation X: ages 35–51 (born 1966–1982), Baby boomers: ages 52–70 (born 1947–1965). News/newspaper (print or, computer. Streaming services have given them an alternative for their entertainment, and they are starting to cut the cord in earnest. Kevin is a vice chairman and leads the US Technology, Media & Telecommunications (TMT) practice of Deloitte; as well as serves as the global Telecommunications, Media and Entertainment (TME) practice leader. Deloitte's Center for Technology, Media & Telecommunica- .... All data is weighted back to the US census to give a representative view of the average US. Survey: M&A Alternatives Take Center Stage CIO Insights and ... Deloitte’s 12th annual Tech Trends report explores how organizations are using technology to thrive in the face of change. Another finding that could prove to be challenging for providers is that 16–22 percent of Gen Z, millennial, and Gen X households have never subscribed to a pay TV service (and are probably unlikely to do so in the future) (figure 5). This year’s U.S. data was collected in November 2017 and employed an … The global survey was fielded by an independent research firm across November and December, 2017, in the US and six other countries, and employed an online methodology among 8,287 consumers. New data from Deloitte shows a convergence of streaming... Deloitte Sees Convergence of Streaming Behaviors Among 14-51 Year-Olds Posted on 03-21-2018. Ninety-one percent of Gen Z, 86 percent of millennials, and 80 percent of Gen X say they binge-watch TV shows, which are each higher than the average across all age groups (75 percent). DTTL (also referred to as "Deloitte Global") does not provide services to clients. View Deloitte-Digital-media-trends-13th-edition.pdf from PSY 546 at Wichita State University. The potential of gamification for the enterprise is likely. In our Digital media trends survey, 12th edition (formerly the Digital democracy survey), we uncovered several key insights that illustrate major shifts in media consumption: Read the … 37. Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited, a UK private company limited by guarantee ("DTTL"), its network of member firms, and their related entities. Consumers today want original, high-quality content, and are less willing to pay for packages containing programming they’ll never watch. Deloitte's 14th edition of the Digital Media Trends Survey reveals that COVID-19 accelerates the cycle of paid entertainment subscriptions and cancellations as … Consumers are willing to share—with some strings attached. The authors would like to thank Amy Booth of Deloitte Services LP for her marketing leadership and ongoing support of the survey and Anisha Sharma for her support with external communications. This is the 13th edition of Deloitte’s Digital media trends survey (formerly the Digital democracy survey), conducted by Deloitte’s Technology, Media & Telecommunications practice. Kevin Downs is the sector specialist for the US Media & Entertainment sector. Technology impacts everyone involved in education, but what do the numbers ... believe education tech at school ... Who do teachers trust for advice on the best. But many are becoming frustrated by the complexity and effort … 22. Emarketing.fr et le magazine Marketing sont les médias leader en France de l’information B2B et de l’animation de la communauté professionnelle constituée par les décideurs Marketing. Foreword Foreword Media Consumer Survey 2017 It’s been quite a year. Value gap causes decline in pay TV penetration, In 2017, the pay TV value gap produced an inflection point for providers. However, in 2017, we saw a 10-point drop in willingness to share personal data in exchange for personalized advertising (from 37 percent to 27 percent). 50. 51. These numbers reflect the continuing rise of video content consumption over the past several years, and are driven particularly by streaming services. The high quality of original content being offered by video streaming services was officially recognized at the 2018 Golden Globe Awards, when the three largest streaming video services, Netflix, Hulu, and Amazon (by number of subscribers) combined to win 5 of 11 awards in the television category.4. For meaningful changes, we look for differences in year-over-year tracking and generational differences of at least 5 percentage points. Interestingly, Gen X now leads all generations in the amount of time they spend playing games on their smartphones (figure 13). If you are interested in additional insights, please email us at firstname.lastname@example.org, or continue the conversation with us on Twitter @DeloitteTMT #digitalmedia #tmttrends. ACG Silicon Valley and Deloitte invite you to hear Hanish Patel, Specialist Leader, Deloitte Consulting LLP, as he presents findings from the Digital Media Trends Survey, 12th edition. For providers, these sentiments have reached an inflection point for providers. -. Nearly half (47%) of U.S. consumers say they’re frustrated by the growing number of subscriptions and services required to watch what they want, according to the 13th edition of Deloitte’s annual Digital Media Trends survey already exists in Saved items. Video gaming is growing fast and has become a legitimate competitor to TV and movies, according to Deloitte’s Digital media trends survey, 13th edition. See the answer. In addition, since many pay TV subscription packages include hundreds of channels (many of them unwanted), content discovery has become difficult for consumers. Whether it’s ownership of smart devices or subscriptions to streaming services, our survey shows that Gen X respondents are matching—and in some cases even surpassing—the digital media behaviors typically associated with their younger counterparts. Sixty-nine percent of respondents across generations believe that companies are not doing everything they can to protect consumers’ personal data. Streaming music service. 21 percent of consumers without pay TV say they don’t watch enough TV to justify the expense. As digital media evolves, consumers across age groups are changing the way they use and consume content. The survey provides insight into how five generations of US consumers are interacting with media, products and services, mobile technologies, and the Internet. Digital media trends survey, 12th edition ABOUT THE CENTER FOR TECHNOLOGY, MEDIA & TELECOMMUNICATIONS In a world where speed, agility, and the ability to spot hidden opportunities can separate leaders from laggards, delay is not an option. What are the implications for technology, media, and telecommunications companies? DTTL and each of its member firms are legally separate and independent entities. Consumers’ appetite for video and streaming is insatiable, US consumers can now choose from among 200 SVOD options,1 and they are taking full advantage: Our survey indicates that they subscribe to an average of three on-demand streaming services. and is helping to bridge the gap between in-classroom and at-home learning. Amidst a Year of Disruption, Deloitte's 12th Annual Tech Trends Report Finds That Enterprises Have Adapted to Fluctuations, Accelerated Digital Transformation, and Emerged Resilient Once consumers start watching, many like what they see. View in article, Val Srinivas and Urval Goradia, The future of wealth in the United States: Mapping trends in generational wealth, Deloitte University Press, November 9, 2015.